End-to-end campaign for Champions Trophy from conception to reporting
• Event branding, including logo and creative concept
• 50 page host kit including:
– Tournament messaging
– Event branding
– Editable artwork templates
– Stadium branding
– Campaign assets
• Participating team kits for players, teams, National Associations and Continental Federations:
– Event promotional graphics
– Social channel art (Facebook, Twitter, YouTube)
– Fixture and result slates
• Sub licensee kit (sent to broadcasters including BT Sport)
• Event site, supporting graphics and in-event support
• In event social media campaigns:
– Hashtag printer
– Photo wall and opportunities
– Activity passport with giveaways to drive higher level of fan engagement
• Over 60M reach for campaign hashtag
ClientInternational Hockey Federation (FIH)ServicesBrainstorming, branding, concepts, campaign management, design, delivery, reportingProjectHockey Champions Trophy